Making the American Body by Jonathan Black

In Making the American Body, journalist Jonathan Black explores the history of health and fitness from aerobics to Zumba. Promotion of physical fitness goes back to the founding of the United States; Black notes that Benjamin Franklin praised the use of dumbbells. Franklin was known to be a fan of swimming, too. It began to gain some momentum in the middle 1800s when German immigrants brought the gymnasium (they called it a Turnverein) to the U.S.

I was draw to the book because it has a touch of Missouriana in the person of Bernarr Macfadden, self-proclaimed “Father of Physical Culture.” Macfadden had a classic story of the early bodybuilder. He was a sick, weak kid from the Ozarks who was transformed into a paragon of masculine pulchritude by his commitment to weight training, healthy eating and clean living. Unlike some of his contemporaries, Macfadden believed clean living included an active sex life and he campaigned against prudery. His magazines, headed by Physical Culture, featured photographs of nearly naked men and women in swimsuits.

Fitness promotion is a small world, and many of its leading figures are connected. Macfadden organized a contest (probably fixed) that crowned Charles Atlas the “World’s Most Beautiful Man.” Atlas’ ads in pulp magazines and comic books are probably some of the most well-known ever, especially the bully of the beach ad. The story of this ad, told in comics form, is based on a real event in Atlas’ life when he was shamed by a muscular life guard for his scrawny form and weakness while on a date at the beach.

Macfadden and many others were inspired by Prussian strongman Sandow. They saw him at the Chicago Columbian Exposition, where his show was produced by Florenz Ziegfeld, Jr.

California became a focus of health and fitness trend that would spread across the country. Santa Monica’s Muscle Beach was a place for weight lifters and gymnasts to have fun and show off. Steve Reeves, known for playing Hercules in several films, was a product of Muscle Beach. Jack LaLanne, another wimpy kid transformed, opened gyms, brought workouts to television, and encouraged women to exercise and do strength training.

Other trends gained popularity, especially fitness focused on cardiovascular health. This brought into popular culture Dr. Kenneth Cooper, a physician to astronauts whose 1968 book Aerobics launched an industry. That industry provided a career for Richard Simmons and a second career for Jane Fonda, who was the first to emphasize exercise as a way for women to lose weight (though this was an unspoken appeal long before the 1970s). Bodybuilding made a comeback, though, especially fueled by the popularity of Arnold Schwarzenegger.

I’m not especially interested in the health and fitness industry, but I found this book to be very interesting. It provides a historical context for many of the health and fitness trends that are still part of American culture.

If you’re interested in this book, you may also be interested in

American Nerd by Benjamin Nugent

Empires of Light by Jill Jonnes

The Fifth Heart by Dan Simmons

The Power Makers by Maury Klein

The Relaxation Response by Herbert Benson with Miriam Z. Klipper

The Ten-Cent Plague by David Hajdu

Black, Jonathan. Making the American Body: The Remarkable Saga of the Men and Women Whose Feats, Feuds, and Passions Shaped Fitness History. Lincoln, NE: University of Nebraska Press, 2013.

Mr. America by Mark Adams

Benarr Macfadden was named Bernard McFadden by his parents; he chose the modified name to suit himself. He was born into severe poverty in the Missouri Ozarks shortly after the Civil War. He would become a self-made millionaire famous for his physique, his stunts and his opinions. Mark Adams recounts his story in Mr. America.

Macfadden became fascinated with health and bodybuilding as a youth in St. Louis, where is visited a gym with his uncle. He had been sick much of his childhood, which is not surprising given the poverty, malnutrition and undeveloped medicine of the time. With hard work and a knack for self-promotion, he was eventually able to afford to join the gym (it cost $15 for an initial membership, close to $400 today).

Macfadden pursued a lot of jobs as a kid and young adult, spending very little time in school. In bodybuilding and training he found his way into a career. Particularly, he started to follow a career path that had been blazed by another strongman, Eugen Sandow. Mcfadden saw Sandow’s performances, organized by Franz Ziegfeld, Jr., at the Columbian Exhibition in Chicago. He began doing a version of Sandow’s act and even took it to his distant mentor’s adopted homeland, England.

When he returned from his year in England, he brought back another idea borrowed from Sandow. He began publishing a magazine titled Physical Culture. The magazine was an outlet for him to sell exercise equipment and promote his ideas about fitness, diet, sex, nudity, marriage and other topics related to health and happiness. It was the foundation of what grew into a publishing empire in which Macfadden helped to pioneer true confession (long before Jerry Spring and Oprah Winfrey), celebrity culture and tabloid journalism. He is promotion of health information set the path for American health experts that followed with a mix of quackery and sound notions that turned out to be ahead of their time.

I’d be glad to go on about Macfadden, his accomplishment and his sometimes strange life. Instead, I should just suggest you read Mr. America.

Actually, I had been looking forward to reading Mr. America. I’ve seen Adam’s book referenced by other who have discussed Macfadden in the context of fitness, health culture and popular publishing. Macfadden led and interesting life suitable for a novel. Adam’s biography doesn’t quite read like a novel, but it is entertaining and approachable, and I recommend it to those interested in Macfadden or in the popular culture of the early 20^th Century.

If you’re interested in this book, you may also be interested in

The Age of Edison by Ernest Freeburg

Better for All the World by Harry Bruinius

The Fifth Heart by Dan Simmons

Life is So Good by George Dawson & Richard Glaubman

Making the American Body by Jonathan Black

Men of Tomorrow by Gerard Jones

Miss Mizzou by J. B. Winter

The Power Makers by Maury Klein

Rising Tide by James M. Barry

The Secret History of Wonder Woman by Jill Lepore

War Against the Weak by Edwin Black

Adams, Mark. Mr. America: How Muscular Millionaire Bernarr Macfadden Transformed the Nation Through Sex, Salad, and the Ultimate Starvation Diet. New York: It Books, 2009.

The Dawn of Innovation by Charles R. Morris

Over the course of the 19^th Century, the United States transformed from a frontier nation dependent on trade with former colonizing nations to a leading manufacturer and exporter of goods. Charles R. Morris describes how America accomplished this change in The Dawn of Innovation.

The forces that led to the development of an American system of manufacturing were practical and cultural. There were labor shortages, especially for skilled labor. Americans in every field were interested in mechanizing work to get it done with the people and skills available. Americans were also largely middle class, at least in their way of thinking. They had to have the means to cross the Atlantic, and once here wage pressure and the availability of resources quickly made many people middle class. The middle class valued improvement and economic independence. In the U.S. they were free from the limiting class structures of Europe.

The middle class were also consumers. They were interested in the goods and lifestyle associated with wealth, but at prices they could afford. And there were a lot more of them that the handful of rich people who were the consumers of traditional luxury goods. Americans wanted to produce, market and distribute goods on a mass scale that was hard for Europeans of the time to even imagine.

The cloth-making industry was one of the first to bring together the aspects of modern manufacturing: specialization, organization of work flow, mechanization and automation. American cloth makers took—sometimes stole—these things from the British. A leap that the Americans made, but not the British, was to apply these same concepts to all kinds of production.

The organization of work was especially helpful in the U.S., where the skilled workers needed for precision machine making were few. Morris uses the arms industry as an example of American leadership in the transformation from craft piecework to an organized workflow with uniform standards.

Morris also undertakes some myth busting. Eli Whitney is associated with first rifles—really the first manufactured goods—to have interchangeable parts, which is a hallmark of modern manufacturing. Whitney and others promised interchangeability to win contracts with the Army, but he never achieved it; it took him a while to even become a good gun maker. It took decades of work by others to achieve interchangeable parts. This was both a matter of organizing work and developing more precise machining equipment.

Morris shows how innovations accumulated over time to create American manufacturing leadership. He shows how the culture and natural environment were incubators for such development.

If you’re interested in this book, you may also be interested in

The Gentleman Scientists by Tom Schachtman

Mayflower by Nathaniel Philbrick

The Power Makers by Maury Klein

The Society for Useful Knowledge by Jonathan Lyons

Waste and Want by Susan Strasser

Morris, Charles R. The Dawn of Innovation: The First American Industrial Revolution. New York: Public Affairs, 2012.

The Supergirls by Mike Madrid

Superhero comics have been around for more than 70 year. Women adventurers started to don costumes soon after Superman showed how fun—and lucrative—it could be. Mike Madrid describes the history of these heroines in The Supergirls.

Comic book publishers have often followed fads and borrowed ideas and genres from other media. Even though superheroes originated in comic books, they still often reflected the prevailing views of their times and sometimes lagged other media in responding to changes in culture. This is particularly true for the depiction of superheroines.

Madrid shows how the ups and downs of women in American culture were reflected in the lives of their colorful, pulp counterparts. This follows a roughly decade by decade structure beginning in the 1940s when Wonder Woman appeared to fight oppressors and teach the world about the superiority of love, and the 2000s when relatively mature and complex female characters started to become more common.

It’s interesting to me that the World War II-era superheroines were tougher, more independent and more feminist than most the female characters in the decades that followed. Wonder Woman had an openly feminist agenda and aimed to teach girls to be women who could be strong and gracious, though the comic also reflected some the more peculiar perspectives of their creator and writer William Marston Moulton.

Until recently, women in comics had to be something. The had to be object lessons, girlfriends, hangers on, helpers, cheerleaders, career women, glamorous vixens, virgins, princesses,  husband hunters or whatever else a woman was supposed to be in that era. It took a long time for comics to come around to a woman being a person. Still super-powered and still a woman, but fundamentally a person.

As I read this book, I also thought about my profession. I’ve worked as an engineer for more than 20 years. Women are much more common in engineering than they once were, but there is still a push to attract women to the field. I think we sometimes get derailed by trying to prove that girls can like STEM (science, technology, engineering and math) as much as boy can.  Of course, they can. We should also think that the appeal of engineering may be in other thing, for both boys and girls. I was interested in technology as a kid (and enjoyed reading the adventures of Iron Man and Mister Fantastic), but I was also interested in justice, health, economic mobility, and the potential of water, power and mobility to make people’s lives better. I’m not that interested in technology for its own sake, but I’m very interested in how technology can lead to solutions that make people healthier, richer, more connected and happier. I think that is something that could be appealing to many girls, especially to girls who read comics.

If you’re interested in this book, you may also be interested in.

Comic Book Nation by Bradford W. Wright

Hedy's Folly by Richard Rhodes

Men of Tomorrow by Gerard Jones

Miss Mizzou by J. B. Winter

Reading Comics by Douglas Wolk

The Secret History of Wonder Woman by Jill Lepore

The Ten-Cent Plague by David Hajdu

Madrid, Mike. The Supergirls: Fashion, Feminism, Fantasy, and the History of Comic Book Heroines. Exterminating Angels Press, 2009.

Dr. Horrible, the Hamlet of Nerds

Okay, comparing Dr. Horrible’s Sing-Along Blog to Hamlet, one of the greatest plays in the English language, is the type of hyperbole writers, especially on the Internet, use to draw in a reader.  I presume it worked on you.

There are points of comparison. Both are tragedies. Both feature lead characters giving themselves over to being people they might not really have wanted to become, at least not at the beginning. Both carry a sense of terrifying inevitability.

Having hooked you with Hamlet, I’m going to carry on about Dr. Horrible.  The film plays on concepts of nerdiness, jocks, and what is the potential tragedy of a world in which nerds can’t find a place for themselves (though they seem to be everywhere). It does so in the nerdy context of superhero films and musicals, the mash up of these genres being geeky itself.

About the Film

Dr. Horrible’s Sing-Along Blog was produced as a serial for the Internet.  The film was written by Joss Whedon, his brothers Zack and Jed, and Maurissa Tancharoen to produce something during the 2007-2008 strike by the Writer’s Guild.  It appeared on the Dr. Horrible Web site in three parts in July 2008 and is now available on DVD.

The familiar star of the film is Neil Patrick Harris, who plays Barney on How I Met Your Mother. I don’t enjoy that show much, but fortunately Harris has found other outlets for his performing talent. It is unfair to say Dr. Horrible launched her career, but I think it helped Felicia Day achieve a new level, especially on the Internet.  She is everywhere now and produces the Geek & Sundry YouTube channel.

Plot Summary

Dr. Horrible (Harris) is an aspiring supervillain.  He is seeking entry into the Evil League of Evil, but his prospects are threatened by superhero Captain Hammer (Nathan Fillion).

The pursuit of supervillainy is complicated by Dr. Horrible’s double-mindedness even more than his nemesis.  As his alter ego Billy, the doctor is smitten with Penny (Day), a girl he meets at the Laundromat.  She meets and begins to date Captain Hammer. Hammer recognizes his enemy and flaunts the affair.

Dr. Horrible retreats from the situation and focuses on the League.  They are not impressed with his recent failures, but he can prove himself by killing someone in one of his capers.  He plans to kill Hammer. Things go wrong when Horrible sees Penny at the event where he plans to exact his revenge and begins to experience a change of heart.  Hammer gains control of Horrible’s death ray, which is overloading. In spite of Horrible’s warning, Hammer uses the weapon, which explodes, causing him pain but no apparent injury. Fragments of the death ray hit the crowd and kill Penny.

In one stroke, Horrible loses his love and gains his dead victim.  He is admitted to the League. He abandons hope and embraces evil.  It’s dark stuff for a musical comedy.

Dr. Horrible: Protagonist, Villain, Nerd

Dr. Horrible is a nerd.  As support of this notion, if it isn’t readily apparent, I turn to the characteristics of nerds identified by Benjamin Nugent in American Nerd.  He suggests that people associated nerds with machine like qualities. Nerds seem machine like in that they

• like working with machines, having interest in technical subjects or complex hobbies, and
• prefer direct, logical, rule-bound communication to indirect, emotional communication.

In his first appearance, Dr. Horrible is recording a vlog entry in his lab. Throughout the film, he talks about his inventions and uses them. He is clearly at home in the realm of technology. Not only that, he identifies himself with science and technology with his costume: long white (lab) coat, long rubber gloves, and goggles.

While comfortable with technology and talking about it, he is uncomfortable with emotional communication. He has trouble expressing his feelings to Penny, and he has trouble reading the signs that she might be attracted to him. In light of this, he is oddly eloquent on his vlog.  In Quiet, Susan Cain noted that introverts often communicate a lot through social media, and rise to leadership in online communities.  They communicate very well when relieved of the pressures and distractions of face-to-face communications. Nerdiness and introversion aren’t synonymous, but I think it strengthens the case for Dr. Horrible’s nerdiness in his preference for technologically mediated communication that is formalized through a script (an unscripted vlog would not be eloquent) and music (with rules for rhythm, pitch, and rhyme).

Captain Hammer: Antagonist, Hero, Jock

Captain Hammer is the antithesis of a nerd: a jock.  I turn again to American Nerd to help make this diagnosis. Nugent notes that the nerd image was at one time associated with immigrant communities that were rising in population and status. Immigrant pursuit of New World opportunities was shaped by their Old World perspective, so they sought upward mobility in artistic and intellectual professions.

The established upper class wanted to both maintain its dominance and distinguish itself from lower classes, especially immigrants. They adopted a preference for athleticism and a suspicion of excessive intellectualism. Book-learning had its place, but a boy who would take his place as active leader in business, political, and military affairs needed to learn how to win. Sporting fields and athletic competitions were seen as the classroom for these skills. Athleticism as associated with a certain class (because such vigorous leisure required time and resources).  This magnified the upper class sense of superiority.

We can see this in reflected Captain Hammer. His superhuman physical superiority seems to be a justification for his overall sense of being superior to others, especially the weaker and physically cowardly Horrible. Even his activities as a do-gooder seem to lack a moral motivation outside a vague noblesse oblige. He seems more interested in establishing and maintaining his status. For instance, his support of Penny’s campaign to end homelessness is motivated by the positive publicity he receives, not by love of his fellow man—he does not perceive value in homeless people.

The Tragedy of Dr. Horrible

Dr. Horrible, then, is a classic conflict between a typical nerd and a typical jock, except they are a supervillain and a superhero in a comic book-style world where such people exist. Where is the tragedy?

We’ve already noted the death of Penny. That is enough to make the film a tragedy, but not necessarily a nerdy one.

The tragedy of the nerd is to be trapped in alienation. Admittedly, nerds seem to be increasingly popular nowadays, but the more traditional image of a nerd is of one alienated from popular society because his machine-like qualities are not valued in a culture that sees emotional display and sensitivity as more worthy and human.

Nerds are not naturally loners, though. They have a long history of building their own communities. Science fiction fandom is a good example. Long before the Internet, sci-fi fans built communities of letter writing and zines around popular magazines. Before long, they began gathering at clubs and conventions. This culture carried over into comic book fandom (for more on this check out Men of Tomorrow by Gerard Jones). Nugent notes how a similar community of nerds, also readers popular magazines, formed around ham radio, where technological skill and rule-bound communication were prized.

We’ve noted that Dr. Horrible also seeks connection to a community. He specifically identifies his desire to be part of the League.  His quest for world domination is also motivated by a desire to connect with the wider community of humanity. He wants to take over the world not because he hates people, but because he longs for a logical meritocracy that would rid the world of all the trouble cause by emotionalism, celebrity culture, and doublespeak. In his fantasy, he would naturally rise to the top of such a society.

Captain Hammer frustrates these efforts at connection. He reinforces a culture of athleticism and emotional communication that Horrible cannot participate in. When he finds a sympathetic soul who may be able to help him make that connection, Hammer sweeps her away. At last, Horrible wins entry into a community, but the League is evil and inhumane, and can only serve to further dehumanize its members. The cost to Horrible to finally belong is high; he must turn his back on the rest of humanity and give up the hope of ever loving or being loved by another. He is completely alienated, cut off from meaningful and fulfilling connections to others.

The Sequel

A sequel is reported in the works and expected to be released this year.  I would expect most of the major characters to return.

I imagine many fans would like to see Day reprise her role as Penny, though the character died in the first film.  Because this is a superhero movie, there are several ways around this: time travel, cloning, robotic or holographic doubleganger (it’s a word, and it doesn’t need an umlaut), or reanimation (no zombies, please).  Maybe Dr. Horrible will try all of these things, each effort going more wrong than the last. He could be forced to team up with Captain Hammer to fend off an army of time-travel replicated, cyborg zombie Pennies, but I probably wouldn’t watch it because I’m creeped out by the walking dead.

Making Your Connection

You may be nerd seeking connection, too.  I’ve provided a little information below where you can find out about the people behind this film and the books I mentioned. They’re involved in other things and you may find that work interesting. Please do not cyberstalk them.  I don’t want that on my conscience.

Susan Cain

Book: Quiet (review)

Facebook: AuthorSusanCain

Twitter: @susancain

Web site: www.thepowerofintroverts.com

Felicia Day

Facebook: Felicia Day

Google+: +Felicia Day

IMDb: Felicia Day

Twitter: @feliciaday

Web site: feliciaday.com

YouTube: Geek & Sundry

Nathan Fillion

IMDb: Nathan Fillion

Twitter: @NathanFillion

Neil Patrick Harris

IBDB: Neil Patrick Harris

IMDb: Neil Patrick Harris

Twitter: @ActuallyNPH

YouTube: Neil’s Puppet Dreams on Nerdist

Gerard Jones

Book: Men of Tomorrow (review)

ComicBookDB: Gerard Jones

IMDb: Gerard Jones

Red Room: Gerard Jones

Web site: www.gerardjones.com

Benjamin Nugent

Book: American Nerd (review)

Web site: www.benjaminnugent.com, www.americannerdbook.com

Maurissa Tancharoen

IMDb: Maurissa Tancharoen

Jed Whedon

IMDb: Jed Whedon

Twitter: @jedwhedon

Joss Whedon

IMDb: Joss Whedon

Web site: whedonesque.com

Zack Whedon

IMDb: Zack Whedon

Twitter: @ZDubDub

Google

Lift by Daniel Kunitz

Trends in fitness in the 2000s have given to new sports, such as the CrossFit games, and new athletic entertainments in the form of American Ninja Warrior. Daniel Kunitz traces the rise of this new fitness culture, which he calls New Frontier Fitness or NFF, in his Lift.

 Kunitz goes back to the ancient Greeks, who revered physical beauty and fitness and considered it the obligation of citizens (only men were citizens) to keep themselves in good shape in order to serve and defend their nation. The Greek word for this training was askesis.

 The English word asceticism has it root in askesis. While we now associate it with self-denial, the Greeks associated it with purposeful self-discipline. Participants in NFF have embraced this old-fashioned asceticism, training purposefully with benefits that spill into all areas of life.

 As an aside, Christian asceticism is often associated with self-denial, sometime extreme, for the purpose of penance. When I read Paul’s writing on denial of self, I see it described in the context of disciplining oneself with the purpose of living a higher life. He even uses athletes as an example. He is not denigrating athletes for training for a worthless prize. He is reminding Christians that they have and even more important calling that deserves at least an equal commitment and effort.

 Of course, few cultures since then have reveled in physical achievement. Exercise at times has been considered dangerous to health. Weightlifting too much resembles labor, a task for lower-class people that wealthy and middle-class people were reluctant to embrace. Even when exercise became more acceptable, starting in the 1960s and taking off in the 1980s, the focus was often on appearance.

 NFF is not concerned with appearance. It is concerned with performance. If one trains to perform well, appearance will take care of itself.

 Because of this focus on function, NFF eschews many of the machines found in gyms. Exercises resemble tasks one might actually perform, though with greater intensity intended to push skill and physical capacity. NFF participants train like an athlete, constantly reaching to do better, not to look better but to live better. As Kunitz says several times, they are “training for life.”

 From a historical point of view, Lift covers a lot of the same ground as Making the American Body by Jonathan Black. However, Kunitz is specifically intending to give context to NFF and its influence on how people think about being fit today.

 Though Kunitz is a professional writer, he is also a fan of NFF. He practices CrossFit, which he discusses in the book, and Olympic lifting. He also talks to people who train in other functional regimes like parkour and sweatier forms of yoga.

 If you’re interested in this book, you may also be interested in

The Age of Edison by Ernest Freeburg

Arthur & George by Julian Barnes

Empires of Light by Jill Jonnes

Mr. America by Mark Adams

The Power Makers by Maury Klein

The Real World of Sherlock Holmes by Peter Costello

The Ten-Cent Plague by David Hajdu

 Kunitz, Daniel. Lift: Fitness Culture, from Naked Greeks and Acrobats to Jazzercise and Ninja Warriors. New York: Harper Wave, 2016.